Strategic Solutions for a Distinctive Market Presence
We help businesses innovate through impactful branding that inspires your audience and distinguishes your business in a crowded marketplace.
Our Founder
Cody Galloway is a Portland native with nearly 20 years of experience as a Senior Account Executive and marketing professional in Portland and served as a Partner at Harlo Interactive for 10 years. He worked at the non-profit, Venture Portland, for over 3 years helping to promote neighborhood business districts, which helped inform his community-oriented approach to business. As a strategic thinker, clients count on Cody to accomplish whatever business objectives are placed before him in a pragmatic and proactive manner. He recently completed his MBA from the University of Oregon, enhancing his years of real-world experience helping small and medium-size businesses overcome their most pressing challenges. He lives to help SMBs hit their stride and crush their goals.
My passion?
Finding the perfect harmony between business, branding and creative to help you achieve success and build a business that works for you.
“We believe when small businesses succeed,
our communities succeed.”
— Cody Galloway
The Values That Fuel Us...
Relationships
If you invest in us, that’s a big deal. In exchange, we provide exceptional service, results, and a trustworthy relationship.
Community
Your small business’s success allows our communities to thrive. We’re here to make sure that happens.
Lean
Our business model focuses on staying lean and keeping overhead low so that our enterprise-level strategic services are always accessible to small and mid-sized businesses.
Meaning
We all need to keep the lights on and focus on the bottom line, but let’s think bigger! You can never expect your customers to care about what you do unless you communicate the deeper meaning behind what you offer.
Integrity
Like you, we set our standards high. We’ll never take an action or make a recommendation that doesn’t pass the gut check.
Growth
Call us idealistic, but we believe growth should be balanced with life-enhancing influences like health, happiness, and family.
“Cody from Proper Strategy provided the guidance, support, and education to get me to the next step in my business. I underwent a full rebrand and launched a new website, logo, and introduced new services with a clear message thanks to his help. I can’t imagine ever having made these strides and found my inner confidence without his help. He is intuitive, knowledgeable, an incredible listener, and is just an all around amazing coach and business consultant.”
— Kim Stout
Founder of Fitness Union
Why Our Clients Keep Coming Back...
Professional Experience
No headaches. No missed deadlines. And absolutely zero stress.
At Proper, we expertly consult you on your business so that you can focus on doing what you’re great at.
Flexible Services
We want your decision to work with us to fill you with a sense of relief.
That’s why our pricing is aways 100% transparent with no surprises. Our services are built around your schedule and budget.
Safe & Supportive Space
Unsure how to market your business? Hitting a wall?
Let it all out. This is a judgment-free zone where you can share your worries and we’ll turn them into wins.